as a result of years of experimentation, my partner, pav pav, has taken the use of ai in visuals to the next level.

do we want ai?
do we need ai?
whatever the answer, it’s here, carving out a path that’s hard to avoid.

i believe in human talent, and there are things i will always stand by: i will choose and support art and artists whose unique skills contribute to a project born in my head. human talent will always come first.

we use ai as a tool, not a creator—blending its possibilities with human vision to enhance, not replace, artistic expression. every frame is shaped by experience, intuition, and years of visual storytelling, with ai serving as just another brush in the hands of the artist.

these videos would not exist without 25 years of experience in photography and motion graphics direction.